Community Conservation

Our Community Conservation program has two key goals. 

First, we empower residents of the 10,000 square-mile James River watershed to implement river-friendly conservation practices at home. Second, we work with communities to better manage stormwater runoff through the use of gray and green infrastructure. 

Our community-driven approach to conservation and stewardship strengthens community resilience and supports cleanup plans for the James River to meet water quality goals. Our projects improve stormwater management, reduce localized flooding, and expand tree canopy in communities that need it the most.

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Construction Services For Greening Richmond Public Libraries Initiative in Richmond, Virginia

The James River Association is requesting proposals from qualified contractors for construction services to be provided at Belmont Branch Library in the City of Richmond, Virginia. Proposals should include the contractor’s summary of qualifications and past experience working on similar projects, an implementation plan with schedule and costs, and contact information for three references. Proposals should be emailed to Katy Riley of the James River Association at kriley@thejamesriver.org by close of business on Friday, December 12, 2025.

Our Programs

   River Hero Homes

River Hero Homes is a community of stewards that realize the first step to a healthier James River starts at home. Implementing river-friendly conservation practices at homes is as easy as properly disposing of pet waste, using native plants, reducing the use of fertilizers, herbicides, and pesticides, and conserving water. Members of the River Hero Homes program receive a membership card, yard flag, sticker, and discounts at local nurseries and other businesses in partnership with the James River Association.

   City of Richmond Stormwater Management Projects

The James River Association is tackling stormwater runoff in Richmond through several key initiatives. We’re partnering with Richmond Public Libraries and others to install green infrastructure at library branches, raising awareness and reducing runoff. Additionally, we collaborated with the City of Richmond and other partners to create a green street on Minefee Street, improving safety and water quality in a local creek. These projects demonstrate our commitment to a cleaner, healthier James River.

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Greening Richmond's Libraries

In an effort to increase public awareness of stormwater runoff and reduce it, the James River Association is working alongside Richmond Public Library, Richmond Department of Public Utilities/RVAH2O, and Four Winds Design to plan, design, and install green infrastructure that manages stormwater at library branches across the City of Richmond. 

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Bellemeade Green Street Project

In partnership with the City of Richmond, Groundwork RVA, Timmons Group, and 3North, the James River Association planned and implemented a green street along Minefee Street, between Bellemeade Park and Hillside Court in Richmond’s Southside. The green street was designed to improve pedestrian and bicyclist safety along Minefee Street as well as improve local water quality in Albro Creek, a tributary of Goode’s Creek that flows through Bellemeade Park.

  City of Petersburg Stormwater Management Projects

Petersburg is taking a proactive approach to stormwater management by conducting a comprehensive drainage study. This study involves mapping the city’s storm sewer system and modeling its capacity to handle stormwater, especially given the increasing frequency of heavy rain events. The results will inform a plan to address drainage issues and improve the system. This effort builds upon previous studies and plans, such as the Petersburg Walkable Watershed Concept Plan, to find effective solutions.

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Petersburg Citywide Drainage Study

The City of Petersburg is working with a team to conduct a study that explores drainage in the city. The team is actively mapping the city’s storm sewer system and modeling its capacity to manage stormwater. Following the completion of the study, the city will create a plan that addresses drainage issues and improves the system.

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Petersburg's Lakemont Community

Some residents of Petersburg’s Lakemont and Whitehill neighborhoods have experienced localized flooding as a result of an inadequate storm sewer system in recent years. Poor drainage in areas of the community is exacerbated by the increasing frequency of heavy rain events fueled by climate change. The Petersburg Walkable Watershed Concept Plan (2016) and Lakemont Neighborhood Drainage Study (2019) identify projects capable of alleviating flooding in the community.

  Greening Amherst County Public Libraries

The James River Association is working with Amherst County and the Amherst County Public Library to reduce stormwater runoff by installing green infrastructure at local library branches. Planning is underway for projects at the Amherst County Public Library and Madison Heights Public Library, with a focus on engaging residents for their input. These initiatives aim to both manage stormwater pollution and raise public awareness about the importance of a healthier James River.

Get Involved!

  Green Infrastructure Stewards

Green Infrastructure Stewards are trained volunteers who work alongside our staff members to maintain stormwater best management practices, including rain gardens and conservation landscaping, installed through the Greening Richmond Public Libraries initiative. 

Ongoing stewardship ensures practices installed on library grounds reduce stormwater runoff as intended, while also ensuring communities have access to welcoming and well-maintained green spaces. Volunteers who participate in stewardship events will have opportunities to learn about the Greening Richmond Public Libraries initiative, green infrastructure and stormwater best management practices, and stewardship skills that can be applied at home and beyond.

     Community Planting Events

The James River Association is recruiting volunteers to assist with street tree planting efforts at Richmond’s Hull Street Branch Library and East End Branch Library this fall. Volunteers will assist with planting trees that will expand the tree canopy in the neighborhoods surrounding the libraries.

 Opportunities are closed for Fall of 2025! Fill out the form below if you are interested in future volunteer dates.